Veille active Cayenne
UniversConvergents
Veille juridique · IT × IP
Marketing&Communication

Agencies Wonder About Video Ad ROI

More than half of ad agencies are focusing at least some of their clients' digital ad spend on video ads, according to research. But many remain unsure about how much return will come from those investments.

Agencies Wonder About Video Ad ROI
Image à la une — UniversConvergents.

More than half of ad agencies are focusing at least some of their clients’ digital ad spend on video ads, according to research. But many remain unsure about how much return will come from those investments. http://www.emarketer.com/Article/Agencies-Wonder-About-Video-Ad-ROI/1012977?ecid=NL1002

FM

Frédéric Mouillère

Éditeur d'UniversConvergents — veille juridique IT & IP

Frédéric Mouillère assure une veille régulière sur le droit du numérique, la propriété intellectuelle et l'intelligence artificielle, à l'attention des professionnels, à la convergence des technologies et de la création.

À lire également