Agencies Wonder About Video Ad ROI
More than half of ad agencies are focusing at least some of their clients' digital ad spend on video ads, according to research. But many remain unsure about how much return will come from those investments.
More than half of ad agencies are focusing at least some of their clients’ digital ad spend on video ads, according to research. But many remain unsure about how much return will come from those investments. http://www.emarketer.com/Article/Agencies-Wonder-About-Video-Ad-ROI/1012977?ecid=NL1002
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